Inspired by the legendary ”Studio 54“, the Marc Cain Fashion Show in Berlin will take place under the motto ”Members Only“. This season, the location was particularly unusual – the underground station beneath Potsdam Square was the setting for the new Fall/Winter 2018 Collections. A matching club atmosphere was created by neon strip lights, black-light and graffiti by ”URBAN NATION“ artists.
In the following Fall/Winter season, a colour play will be at the forefront: a strong, accent-setting colouring. New silhouettes and a skilful game of contrasts are essential for the modernity of the looks. Fun Fur, plush and velvet is in focus, especially when it comes to decorative details.
The Front Row was filled wonderfully this season: Lena Gercke, Lena Meyer-Landrut, Hannah Herzsprung, Yvonne Catterfeld and many others did not want to miss the Marc Cain Show. And top influencers were also on the guest list including Stefanie Giesinger, Caro Daur and Nina Suess. The Show was opened by famous model Georgia Fowler.
Top model, Lena Gercke, is so enthusiastic: “A great Show in such a cool location! The looks from the Collection were combined with the setting perfectly.“
“Today’s Show once again proves our versatility. It was certainly a successful start to the new season,” commented Marc Cain founder and owner, Helmut Schlotterer.